Marketing News & Tips

Email marketing is a form of both digital and direct marketing that provides your business with a way to reach...

Plan your marketing content ahead and check our 2024 Marketing Calendar below to make sure you don't miss anything...

ChatGPT and other AI tools have become very popular throughout 2023. Many people use these tools due to personal interest...

Some people may think talking about Christmas in September is too early, but not for us! Time is one of...

Keeping ahead of ongoing trends in the fast-changing and crowded digital landscape is crucial for anyone's marketing plan for 2024....

We recently caught up with Judith Andrews - Director of Business Tamer, otherwise known as 'GDPR Guru', to help outline...

We love exploring all avenues of marketing and continued education. Let's hear from our very own Suzanne to explore the...

Your job advert is often the first contact a potential employee will have with your company. Getting the advert right...

We are now halfway through 2023, so it may be a good time to check how your marketing strategy has...

he 7 Ps of Marketing are the seven aspects of a business’s process that are vital to its marketing strategy...

In the world of marketing, businesses strive to create effective strategies that capture the attention of their target audience and...

The thing we love the most about marketing is it is always changing and evolving. Of course, this does present...

Why do I need online reviews? 88% of consumers trust online reviews as much as personal recommendations.

Selling has changed. Storytelling is everything. Major brands are now having to redefine how they sell their product or service to...

As a marketing agency, we often get asked questions like ‘How do I get my business to the top of...

A Chartered professional is a person who has gained a specific level of skill or competence in a particular field...

Digital marketing is all about reaching your target audience and sending them to a final sales point. In most cases,...

As we wave goodbye to 2022, the start of a new year naturally seems like the best time to make...

The age-old debate continues, in-house or outsourced marketing, which is best? Well, the real answer is… There isn't really one. It all...

"70% of consumers want to know how the brands they support plan to address social and environmental issues." Is your...

The definition of what we consider “marketing” is constantly changing and becoming broader. Marketing trends will expand greatly in 2023....

It isn’t every day, month or year your business celebrates its 60th year in operation. Having worked with Watkins for...

Plan your marketing content ahead and check our 2023 Marketing Calendar below to make sure you don't miss anything...

When designing a website, it’s important to keep a clear vision in mind, but sometimes inspiration can kick in and...

We’re here to give you an insight into how we are planning ours’ and our client's 2023 marketing plans. Discussing...

SEO or Search Engine Optimisation is a variety of techniques used on websites in order to rank higher up on...

Social media marketing is a must for most businesses’ marketing strategy to reach their desired audience.

Oftentimes, when outsourcing your social media marketing , you will need to change admin roles in order for content to...

SEO or Search Engine Optimisation is a variety of techniques used on websites in order to rank higher up on...

This year’s theme is #BreakTheBias. We all have biases — it is part of being human. Our collective biases can show...

Why is it so important to have a good blog title? If the title of your blog post isn’t interesting...

There are LOTS of different hashtags you can use in your post. First up we’re looking at community hashtags. Here...

SEO stands for Search Engine Optimisation. Search Engine Optimisation is the technique of optimising your website in order to rank...

January: Month Celebrations:  I Do Marketing is 5 Years! 1st – 31st January – Ginuary / Dry Jan / Veganuary...

#1 60% of small businesses in the UK use Paid Digital Advertising Paid digital advertising covers everything from social media...

It’s a bit of a trick question to be honest because it really depends on your business and what you...

If you’ve never considered entering your business into an award before, you should. Awards are very often overlooked as a...

Culture is incredibly important for a successful business. Keeping on top of internal communication channels is KEY. In our opinion...

Do you struggle with content for your social media? Here are 30 content ideas for you to use: 1. Videos...

Navigating through the growing number of social media platforms can feel daunting for many business owners.

Getting good reviews is SO important for your marketing and business.

Our SEO expert Jess gives us her insights into SEO and some valuable advice...

We thought we'd bring you the insights from a business owner who's business had been knocked down by COVID but...

Does everything need to be SMART these days or is it just me? Even our goals now have to be...

Here is a comprehensive list of some key marketing dates that your business must know when creating a marketing calendar...

Why Should Businesses Invest In Graphic Design? Hannah, Our Graphic Designer Gives Away Some Ultimate Graphic Design Tips for Businesses…

We caught up with Damian from MMS 360 who gave us an insight into why we should be including MORE...

Here Jason gives us his insight into what mistakes to avoid in your imagery for your social media.

For a while now I've been having conversations with businesses about their 2021 marketing and many of those businesses are...

When you work every day in and on marketing campaigns and looking for opportunities for various businesses to make use...

We get asked a lot 'Why would you bother to plan your social media ahead of time?' or 'Does it...

Do you wonder what you could do to make it work better? The following few steps will enable you to...

23rd March...the date Boris implemented our lockdown...we’ve been in lockdown for 3 months!? 3 months is a LONG time. And...

It would seem that pretty much everything we have planned for our marketing has now changed. It is either completely...

2020 is the year of the customer. We couldn’t miss customer experience off of the list of marketing trends for...

It’s a social media manager's full-time job to keep on top of and track algorithm changes whilst keeping a lookout...