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Marketing News & Tips

Marketing News & Tips

7 Social Media Tools You Can Use To Improve Your Marketing
Marketing
By websites@idomarketing.co.uk / May 15, 2024

7 Social Media Tools You Can Use To Improve Your Marketing

With our strategy-first approach, let’s start from the very beginning and follow the correct flow of tools to get the...

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Five tips on how to get the most out of networking
Marketing

Five tips on how to get the most out of networking

Networking can aid business growth, enhancing brand recognition and fostering relationships.

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24 Ideas For Your ESG Policy
Marketing
By websites@idomarketing.co.uk / April 18, 2024

24 Ideas For Your ESG Policy

Environmental, Sustainable and Governance - ESG is not a new acronym, but it seems to have encompassed CSR aka Corporate...

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The 30-day Director Challenge
Marketing
By websites@idomarketing.co.uk / April 1, 2024

The 30-day Director Challenge

As the Director of I Do Marketing, and working with 100’s of Directors over the years I hear so often...

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How To Take Notes Effectively
Marketing
By websites@idomarketing.co.uk / March 26, 2024

How To Take Notes Effectively

While at the University of Kent, I learned many things that have proven beneficial in my current role at I...

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7 Social Media Tools You Can Use To Improve Your Marketing
Marketing
By websites@idomarketing.co.uk / May 15, 2024

7 Social Media Tools You Can Use To Improve Your Marketing

With our strategy-first approach, let’s start from the very beginning and follow the correct flow of tools to get the...

Read More
Five tips on how to get the most out of networking
Marketing

Five tips on how to get the most out of networking

Networking can aid business growth, enhancing brand recognition and fostering relationships.

Read More
24 Ideas For Your ESG Policy
Marketing
By websites@idomarketing.co.uk / April 18, 2024

24 Ideas For Your ESG Policy

Environmental, Sustainable and Governance - ESG is not a new acronym, but it seems to have encompassed CSR aka Corporate...

Read More
The 30-day Director Challenge
Marketing
By websites@idomarketing.co.uk / April 1, 2024

The 30-day Director Challenge

As the Director of I Do Marketing, and working with 100’s of Directors over the years I hear so often...

Read More
How To Take Notes Effectively
Marketing
By websites@idomarketing.co.uk / March 26, 2024

How To Take Notes Effectively

While at the University of Kent, I learned many things that have proven beneficial in my current role at I...

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How To Tell If My Marketing Is Working?
Marketing
By websites@idomarketing.co.uk / March 13, 2024

How To Tell If My Marketing Is Working?

Marketing success will look different to everyone - depending on your goals and your business. For example if your goals...

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Strong Branding: Is Your Brand Letting Your Marketing Down?
Marketing
By websites@idomarketing.co.uk / February 14, 2024

Strong Branding: Is Your Brand Letting Your Marketing Down?

You are active on social media, have many visitors on your website, and feel like you are doing all the...

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Planning your Social Media Content & Advertising
Marketing
By websites@idomarketing.co.uk / January 18, 2024

Planning your Social Media Content & Advertising

Social media planning is crucial to developing a well-thought-out strategy for your content. By creating a plan, you can maximize...

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A year in review
Marketing
By websites@idomarketing.co.uk / January 2, 2024

A year in review

It has been an amazing year for the I Do Marketing Team in 2023. We feel extremely proud of our...

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What makes a ‘good’ marketing email?
Marketing
By websites@idomarketing.co.uk / November 24, 2023

What makes a ‘good’ marketing email?

Email marketing is a form of both digital and direct marketing that provides your business with a way to reach...

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Marketing Trends 2024
Marketing
By websites@idomarketing.co.uk / October 25, 2023

Marketing Trends 2024

Are you looking to try some new strategies within your marketing in 2024? We have put together 5 marketing trends...

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Marketing Calendar 2024
Marketing
By websites@idomarketing.co.uk / October 18, 2023

Marketing Calendar 2024

Plan your marketing content ahead and check our 2024 Marketing Calendar below to make sure you don't miss anything...

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Accredited Living Wage Employer
Marketing
By websites@idomarketing.co.uk / September 26, 2023

Accredited Living Wage Employer

Accredited Living Wage Employers have been certified by the Living Wage Foundation because they have voluntarily chosen to pay employees...

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Is ChatGPT an effective SEO tool?
Marketing
By websites@idomarketing.co.uk / September 21, 2023

Is ChatGPT an effective SEO tool?

ChatGPT and other AI tools have become very popular throughout 2023. Many people use these tools due to personal interest...

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Planning for Christmas Campaigns
Marketing
By websites@idomarketing.co.uk / September 6, 2023

Planning for Christmas Campaigns

Some people may think talking about Christmas in September is too early, but not for us! Time is one of...

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6 Web Design Trends Forecasted for 2024
Marketing
By websites@idomarketing.co.uk / August 30, 2023

6 Web Design Trends Forecasted for 2024

Keeping ahead of ongoing trends in the fast-changing and crowded digital landscape is crucial for anyone's marketing plan for 2024....

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GDPR and how to sensibly manage data
Marketing
By websites@idomarketing.co.uk / August 7, 2023

GDPR and how to sensibly manage data

We recently caught up with Judith Andrews - Director of Business Tamer, otherwise known as 'GDPR Guru', to help outline...

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How Psychology and Marketing Make the Perfect Pair
Marketing
By websites@idomarketing.co.uk / July 26, 2023

How Psychology and Marketing Make the Perfect Pair

We love exploring all avenues of marketing and continued education. Let's hear from our very own Suzanne to explore the...

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How to write a good job advert
Marketing
By websites@idomarketing.co.uk / July 18, 2023

How to write a good job advert

Your job advert is often the first contact a potential employee will have with your company. Getting the advert right...

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Check Your Mid-Year Marketing Goals
Marketing
By websites@idomarketing.co.uk / June 20, 2023

Check Your Mid-Year Marketing Goals

We are now halfway through 2023, so it may be a good time to check how your marketing strategy has...

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7 Ps of Marketing
Marketing
By websites@idomarketing.co.uk / June 7, 2023

7 Ps of Marketing

he 7 Ps of Marketing are the seven aspects of a business’s process that are vital to its marketing strategy...

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The 7 Ps of Marketing: A Comprehensive Guide to Building a Successful Strategy
Marketing
By websites@idomarketing.co.uk / June 7, 2023

The 7 Ps of Marketing: A Comprehensive Guide to Building a Successful Strategy

In the world of marketing, businesses strive to create effective strategies that capture the attention of their target audience and...

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How has marketing changed over the years?
Marketing
By websites@idomarketing.co.uk / May 30, 2023

How has marketing changed over the years?

The thing we love the most about marketing is it is always changing and evolving. Of course, this does present...

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How To Increase Your Reviews
Marketing
By websites@idomarketing.co.uk / May 15, 2023

How To Increase Your Reviews

Why do I need online reviews? 88% of consumers trust online reviews as much as personal recommendations.

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Writing copy that converts
Marketing

Writing copy that converts

Selling has changed. Storytelling is everything. Major brands are now having to redefine how they sell their product or service to...

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What are Google Ads?
Marketing
By websites@idomarketing.co.uk / April 11, 2023

What are Google Ads?

As a marketing agency, we often get asked questions like ‘How do I get my business to the top of...

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Chartered Marketer: What is it?
Marketing
By websites@idomarketing.co.uk / April 4, 2023

Chartered Marketer: What is it?

A Chartered professional is a person who has gained a specific level of skill or competence in a particular field...

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SEO or PPC?
Marketing
By websites@idomarketing.co.uk / March 10, 2023

SEO or PPC?

Digital marketing is all about reaching your target audience and sending them to a final sales point. In most cases,...

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What are SMART Goals? Setting achievable goals for 2023
Marketing
By websites@idomarketing.co.uk / January 12, 2023

What are SMART Goals? Setting achievable goals for 2023

As we wave goodbye to 2022, the start of a new year naturally seems like the best time to make...

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Outsourced vs In-House Marketing
Marketing
By websites@idomarketing.co.uk / December 19, 2022

Outsourced vs In-House Marketing

The age-old debate continues, in-house or outsourced marketing, which is best? Well, the real answer is… There isn't really one. It all...

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Corporate Social Responsibility Ideas & Trends for 2023
Marketing
By websites@idomarketing.co.uk / November 30, 2022

Corporate Social Responsibility Ideas & Trends for 2023

"70% of consumers want to know how the brands they support plan to address social and environmental issues." Is your...

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2023 Marketing Trends
Marketing
By websites@idomarketing.co.uk / November 18, 2022

2023 Marketing Trends

The definition of what we consider “marketing” is constantly changing and becoming broader. Marketing trends will expand greatly in 2023....

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Business Anniversary Marketing Ideas
Marketing
By websites@idomarketing.co.uk / October 24, 2022

Business Anniversary Marketing Ideas

It isn’t every day, month or year your business celebrates its 60th year in operation. Having worked with Watkins for...

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Marketing Calendar 2023
Marketing
By websites@idomarketing.co.uk / October 11, 2022

Marketing Calendar 2023

Plan your marketing content ahead and check our 2023 Marketing Calendar below to make sure you don't miss anything...

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32 web design principles for a user-friendly website
Marketing
By websites@idomarketing.co.uk / September 23, 2022

32 web design principles for a user-friendly website

When designing a website, it’s important to keep a clear vision in mind, but sometimes inspiration can kick in and...

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How to get started on your 2023 marketing plan
Marketing
By websites@idomarketing.co.uk / August 31, 2022

How to get started on your 2023 marketing plan

We’re here to give you an insight into how we are planning ours’ and our client's 2023 marketing plans. Discussing...

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How to optimise page titles and meta descriptions to improve SEO
Marketing
By websites@idomarketing.co.uk / August 4, 2022

How to optimise page titles and meta descriptions to improve SEO

SEO or Search Engine Optimisation is a variety of techniques used on websites in order to rank higher up on...

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Tips to Make Social Media Marketing Easier For Business Owners
Marketing
By websites@idomarketing.co.uk / June 21, 2022

Tips to Make Social Media Marketing Easier For Business Owners

Social media marketing is a must for most businesses’ marketing strategy to reach their desired audience.

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How to add an admin to your social media channels
Social Media
By websites@idomarketing.co.uk / May 18, 2022

How to add an admin to your social media channels

Oftentimes, when outsourcing your social media marketing , you will need to change admin roles in order for content to...

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What is SEO?
Marketing
By websites@idomarketing.co.uk / May 13, 2022

What is SEO?

SEO or Search Engine Optimisation is a variety of techniques used on websites in order to rank higher up on...

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Period Leave – Breaking the bias
Marketing
By websites@idomarketing.co.uk / March 8, 2022

Period Leave – Breaking the bias

This year’s theme is #BreakTheBias. We all have biases — it is part of being human. Our collective biases can show...

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Great Blog Titles To Increase CTR
Marketing
By websites@idomarketing.co.uk / February 8, 2022

Great Blog Titles To Increase CTR

Why is it so important to have a good blog title? If the title of your blog post isn’t interesting...

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Different Types of Hashtags & How To Use Them
Social Media
By websites@idomarketing.co.uk / January 31, 2022

Different Types of Hashtags & How To Use Them

There are LOTS of different hashtags you can use in your post. First up we’re looking at community hashtags. Here...

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10 ways to increase website traffic in 2022!
Marketing
By websites@idomarketing.co.uk / January 20, 2022

10 ways to increase website traffic in 2022!

SEO stands for Search Engine Optimisation. Search Engine Optimisation is the technique of optimising your website in order to rank...

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2022 Marketing Dates
Marketing
By websites@idomarketing.co.uk / December 21, 2021

2022 Marketing Dates

January: Month Celebrations:  I Do Marketing is 5 Years! 1st – 31st January – Ginuary / Dry Jan / Veganuary...

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10 marketing stats to boost your marketing in 2022
Marketing
By websites@idomarketing.co.uk / November 30, 2021

10 marketing stats to boost your marketing in 2022

#1 60% of small businesses in the UK use Paid Digital Advertising Paid digital advertising covers everything from social media...

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What is the best marketing strategy NOW?
Marketing
By websites@idomarketing.co.uk / October 13, 2021

What is the best marketing strategy NOW?

It’s a bit of a trick question to be honest because it really depends on your business and what you...

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5 reasons you should enter business awards
Business
By websites@idomarketing.co.uk / September 23, 2021

5 reasons you should enter business awards

If you’ve never considered entering your business into an award before, you should. Awards are very often overlooked as a...

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Tips on how to create a good HR culture
Business
By websites@idomarketing.co.uk / September 14, 2021

Tips on how to create a good HR culture

Culture is incredibly important for a successful business. Keeping on top of internal communication channels is KEY. In our opinion...

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30 Content Ideas For Social Media
Social Media
By websites@idomarketing.co.uk / September 12, 2021

30 Content Ideas For Social Media

Do you struggle with content for your social media? Here are 30 content ideas for you to use: 1. Videos...

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How to pick the right social media platforms for your business
Social Media
By websites@idomarketing.co.uk / July 23, 2021

How to pick the right social media platforms for your business

Navigating through the growing number of social media platforms can feel daunting for many business owners.

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5 Steps To Generate Good Reviews Plus Step By Step Guide On How To Handle Bad Reviews!
Marketing
By websites@idomarketing.co.uk / June 22, 2021

5 Steps To Generate Good Reviews Plus Step By Step Guide On How To Handle Bad Reviews!

Getting good reviews is SO important for your marketing and business.

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A Quick Tip To Improve Your SEO Today
Marketing
By websites@idomarketing.co.uk / May 19, 2021

A Quick Tip To Improve Your SEO Today

Our SEO expert Jess gives us her insights into SEO and some valuable advice...

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Create An Instagrammable Business
Social Media
By websites@idomarketing.co.uk / April 21, 2021

Create An Instagrammable Business

We thought we'd bring you the insights from a business owner who's business had been knocked down by COVID but...

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SMART Goals For Marketing
Marketing
By websites@idomarketing.co.uk / April 19, 2021

SMART Goals For Marketing

Does everything need to be SMART these days or is it just me? Even our goals now have to be...

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2021 Marketing Dates
Marketing
By websites@idomarketing.co.uk / April 1, 2021

2021 Marketing Dates

Here is a comprehensive list of some key marketing dates that your business must know when creating a marketing calendar...

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Why Should Businesses Invest In Graphic Design
Marketing
By websites@idomarketing.co.uk / March 22, 2021

Why Should Businesses Invest In Graphic Design

Why Should Businesses Invest In Graphic Design? Hannah, Our Graphic Designer Gives Away Some Ultimate Graphic Design Tips for Businesses…

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Top 10 Video Tips
Marketing
By websites@idomarketing.co.uk / March 15, 2021

Top 10 Video Tips

We caught up with Damian from MMS 360 who gave us an insight into why we should be including MORE...

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Mistakes To Avoid With Your Social Media Content
Social Media
By websites@idomarketing.co.uk / February 26, 2021

Mistakes To Avoid With Your Social Media Content

Here Jason gives us his insight into what mistakes to avoid in your imagery for your social media.

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2021 Marketing Planning
Marketing
By websites@idomarketing.co.uk / November 10, 2020

2021 Marketing Planning

For a while now I've been having conversations with businesses about their 2021 marketing and many of those businesses are...

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Nostalgia Marketing – Why We Love It
Marketing
By websites@idomarketing.co.uk / October 21, 2020

Nostalgia Marketing – Why We Love It

When you work every day in and on marketing campaigns and looking for opportunities for various businesses to make use...

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Planning Social Media Ahead of Time, Why Bother?
Social Media
By websites@idomarketing.co.uk / September 18, 2020

Planning Social Media Ahead of Time, Why Bother?

We get asked a lot 'Why would you bother to plan your social media ahead of time?' or 'Does it...

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What Is Your Digital Marketing Footprint?
Marketing
By websites@idomarketing.co.uk / August 7, 2020

What Is Your Digital Marketing Footprint?

Do you wonder what you could do to make it work better? The following few steps will enable you to...

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Is It Time To Reflect On Your Marketing?
Marketing
By websites@idomarketing.co.uk / June 24, 2020

Is It Time To Reflect On Your Marketing?

23rd March...the date Boris implemented our lockdown...we’ve been in lockdown for 3 months!? 3 months is a LONG time. And...

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5 Tips: Marketing NOW in a Pandemic
Marketing
By websites@idomarketing.co.uk / April 2, 2020

5 Tips: Marketing NOW in a Pandemic

It would seem that pretty much everything we have planned for our marketing has now changed. It is either completely...

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Marketing Trends 2020
Marketing
By websites@idomarketing.co.uk / December 11, 2019

Marketing Trends 2020

2020 is the year of the customer. We couldn’t miss customer experience off of the list of marketing trends for...

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Why would you outsource your social media?
Social Media
By websites@idomarketing.co.uk / November 11, 2019

Why would you outsource your social media?

It’s a social media manager's full-time job to keep on top of and track algorithm changes whilst keeping a lookout...

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Human 2 Human

Because despite all of the complexities of the modern world we can 100% guarantee at the end of the advert, social media post or webpage (or whatever marketing tactic you can think of) there is a human staring back at it making a decision whether to eventually work with you or one of your competitors.

What we do is work with you to make each of your businesses different ‘touchpoints’ stronger and help your target audience engage with your business and eventually transact with you over your competitors…

Sound good? Yes. We know. BUT… Don’t forget it is all about YOU.

We’d loved to meet you to get to understand your marketing challenge. Before you book a free consultation meet who you’ll be working with.

LYDIA056 (1)

© I DO MARKETING Ltd 2024 All Rights Reserved – Kent Marketing Agency serving businesses in Kent & London

© I DO MARKETING Ltd 2024 All Rights Reserved – Kent Marketing Agency serving businesses in Kent & London