Problem: The fast-growing company have gone from strength to strength over the last 60 years and were previously using an internal resource to support their marketing.
Watkins were recommended I Do Marketing to help maintain a level of consistency while their internal marketing resource went on maternity leave, but also to develop and implement a fresh marketing strategy with clear direction to achieve their business goals.
Solution: We have developed an all encompassing marketing strategy and a rolling 6 month marketing plan with regular meetings with the senior management team.
Acting as Watkins’ Marketing Manager, we work closely with the team to deliver the following:
- Marketing Strategy and Plan
- Website Development and Ongoing Management
- Social Media Management
- Graphic Design
- Content & PR Management
- Email Marketing
- Monthly Report and Review
Since hitting the ground running at the beginning of the engagement, the I Do Marketing team have been an integral part of the Watkins team and now work alongside the internal marketing resource to further drive and deliver new and innovative ideas.
increase in LinkedIn followers within the first 6 months
visitors to their LinkedIn page per month on average
We manage Watkins’ LinkedIn and Instagram – check out their channels to see their latest posts!